One of the key considerations to creating brilliant job adverts is the understanding of how everything works on a mobile.
If you haven’t already read our section on optimising for mobile devices, make sure you go and do that now.
Please don’t forget that: Always think mobile.
In this section you’re going to learn the fundamental building blocks that any job advert needs to be truly successful.
When you create a job advert there are a number of key elements that you absolutely have to get right.
Every single one of these is a key optimisation opportunity.
The information you enter into these boxes determine which searches you appear in, how high up the searches you appear, and whether or not the right people actually apply for your job.
These are the the areas that you need to be aware of and need to optimise your job adverts for:
Whilst job boards vary, the information they ask for is pretty consistent when you’re building your advert.
So, let’s get going.